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EU project

MediaFit Programme for building Information Integrity in South & East Ukraine

Project Description
Building on the extensive media development experience of DW Akademie in Ukraine, this project is based on joint planning with the project partners Canal France International (CFI) and the Lithuanian Radio and Television (LRT).
To enhance information integrity in Ukraine and the resilience of Ukraine’s media, this Action strengthens the editorial independence, digital capacities and audience engagement of the target independent and public media. To identify and dismantle disinformation, the Action will strengthen the fact-checking capacity of the target media and connect them with regional fact-checking initiatives and support the production of pilot educational content by DOM TV to respond to the needs of the conflict-affected regions. By directly supporting the regional independent media actors and DOM TV, the Action ensures that the population in the target regions have better access to relevant and reliable information, an essential prerequisite for restoring trust in regional media, reducing disinformation, and strengthening an inclusive peace-building process.
Specific Objective
Independent/Public media in the target regions strengthen their editorial independence; accelerate the digitalisation of their operation to improve their viability; raise their audience through the delivery of trustworthy and relevant content; and facilitate alliance-building of fact-checking initiatives in the target regions. DOM TV Channel targeting the conflict-affected regions improves the appealattractivity of its educational programming for a better reach.
Expected Results
Op1. Local Independent Media are supported to remain operational despite the social and economic fallout of the COVID-19 pandemic.

Op2. Independent local media outlets and journalists improve own capacities for delivering quality content and digitalisation.

Op3. Public Media are supported to provide relevant and reliable content in the target regions.

Op4. Local Independent Media and Media Activists have enhanced capacity to identify and debunk disinformation.

Op5. The national DOM TV channel targeting the conflict-affected regions is supported to produce relevant educational content.
Project map
PROJECT DETAILS
Ukraine
Priority Area:
Partnership that protects, Partnership that creates
Subsector:
Governance & public administration, Economy & trade
Topic:
Project Status:
Ongoing
Start Date:
01.06.2021
End Date:
31.05.2024
Social Media Links:

EU Project Number:
423-657
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